Users will soon have a fresh option that allows them to lessen the quantity of AI-made content appearing in their timelines. This step comes as the platform announced that it now features more than 1 bn content made with AI.
Trial and Implementation
This change is in a pilot phase over the following weeks before a global launch. This advancement aligns with a increase in AI content, driven by recent video-generation tools.
The Broader AI Trend
Studies have shown that approximately 10% of the quickest rising channels on another major platform primarily display content made by AI. A significant portion of this output is deemed “AI slop”, a phrase for substandard, mass-produced content that is often illogical or bizarre.
“We know from our community that a lot of users appreciate content produced via AI tools, from AI artwork to informative clips, and we aim to provide users the option to see more or less of that, according to their own likes,” stated a company executive.
Volume and Proportions
TikTok disclosed that there are currently 1.3bn videos on its network identified as AI-generated. Overall, more than 100 million pieces of content are submitted to the platform daily, making AI-generated material a relatively small part of its overall inventory.
How to Adjust Settings
Members will be capable of decrease or raise the volume of AI content they see by using the topic control feature in the application and picking “AI-generated content”. Additional categories that currently be controlled under the setting cover politics, style, cosmetics, and movement.
Platform Guidelines
Its policies mandate users to identify “realistic” AI-generated content, and it bans malicious AI impersonations of public figures or emergencies. Any realistic AI-generated clip that is unmarked can be removed under its community policies.
In addition, the app will from now on add an AI-generated label to content produced via its proprietary AI systems, or detected by an industry-wide initiative for identifying artificial media. This measure is intended to stop users from seeking to circumvent the tagging system.
Responsible AI Funding
The company is additionally establishing a $2 million awareness program for specialists and groups to develop learning resources about responsible artificial intelligence. This project will benefit charitable organizations focused on training coding and technology.
Platform Protection
TikTok has justified its moderation strategy, following controversy over plans to make redundant a large number of review team members in the UK. TikTok is expected to reduce 439 jobs in its content moderation division in the UK capital, with trade unions and internet security professionals raising concerns that people are being substituted by machine-led review.
A senior executive explained that staff-based oversight would continue to be important, but AI can safeguard staff by eliminating the most graphic content ahead of it is viewed by people. The platform announced a 76% decrease in disturbing and violent content reviewed by human moderators over the last 12 months due to intervention by its automated systems.
It is vital to balance staff and AI to ensure user safety,” she said. “We’ll have humans as part of that process, but we additionally believe it’s very important to limit contact with unsafe media as rapidly, which is the area in which a extensive automated help is proving valuable work at speed.”
